Registration
The registration of trade marks for goods and services is the mainstream of our business.
Having chosen a trade mark, which is free, in the sense that searches have been carried out and no obvious problems have been revealed, the next step is to ensure that you can take control of that trade mark.
The registration process has several benefits.
Firstly, it provides you with a way of notifying the world that you have an interest in that mark, should someone else conduct a search, they can see your application or registration. This often encourages them to adopt and alternative name.
Secondly, it provides you with a means of enforcing your rights against unauthorised use of a similar trade mark. You would be entitled to seek an injunction to stop someone from infringing your rights and to seek damages.
Thirdly, it provides a defence against problems in that one registered trade mark can't infringe another, provided it is used within the specification for which you have registration.
Registration is not simply about the UK, but about the European Community, national EU countries and the rest of the world. We are experienced in UK, EU and world trade mark rights, using National registers, the Community Trade Mark Register or the International Register of the Madrid Protocol or Madrid Agreement.
We can attend to registrations in all countries of the world and our approach is to conduct this in the most cost-efficient manner.
We attend to:
- Filing applications.
- Filing formalities, like Powers of Attorney, legalisation of documents.
- Prosecution of those applications.
- Dealing with any official, or third party objections like oppositions.
